Wednesday 22 February 2012

Coaching Authors Choose CGW Publishing for Their First Book


Ronna Smithrim and Christopher Oliphant, authors of Accepting the Radical: You Can Not Be Fixed, have chosen CGW Publishing to get their first book into print.

“I was thrilled that a publisher was interested in my work and have not been disappointed”, says Oliphant, who had previously been considering self publishing as an alternative to every author’s worst nightmare; endless rejection from the traditional, risk averse publishing houses. However CGW’s Christopher Greenaway recognised the quality of writing in the book and the potential of the subject as fitting with the existing range of books and addressing an important niche in the market.

“There’s no doubt that the self-help book market is saturated, with everyone from Donald Trump, Jack Canfield and Paul Mckenna through a range of minor celebrities and business gurus, down to every street corner life coach publishing a book or ebook.”, says Amelia Hartley, CGW’s co-founder and Director. “The proliferation of ebook readers such as the Kindle, iPad or Kobo have also lowered the barriers to producing a book, and that has definitely impacted on the quality of what’s out there. So when we see a book that is genuinely well written, with clarity, passion and strong case studies, we know that it will stand head and shoulders above the rest of the books out there.”

CGW Publishing specialise in working with authors whose books are written to support their service businesses, by packaging their intellectual property, providing additional revenue and demonstrating credibility.

“We launched and ran a successful management consultancy for ten years, and the books that we published in that time played a huge part in our success”, says Christopher Greenaway, CGW Publishing’s Managing Director. “The publishing imprint that we launched back in 2002 has evolved over the last ten years to become CGW, and we’re now very proud of the authors we’ve attracted and pleased to apply our expertise in this area to helping them grow their businesses”

For the authors of Accepting the Radical, the primary push behind writing the book came from their clients. According to Smithrim, “Their push came from two questions. The first being, “This teaching is really powerful, why haven’t you written a book?” The second was, “Are there any books that teach acceptance?” The answer to the second question was a sad, “I know of only one other author and she who wrote from a Buddhist point of view.” Any other books that talk about acceptance apply conditions to acceptance or support it in one sentence and then contradict that support in the next sentence.”

Like many expert authors, Smithrim and Oliphant found it relatively easy to get their ideas down on paper, but less easy to organise those ideas into the structure required for a book. Oliphant says, “The writing was easy. I have taught the material often and the words just flew from my mind on to the page. The editing process was another matter. I worked with a wonderful editor who helped my structure my ideas and wouldn’t stop until the text made each concept clear to her. This process with my editor also gave me some insight into just how difficult these ideas are to understand: how they run contrary to much of the popular thinking of today.”

Oliphant summarises the publishing experience by saying, “CGW Publishing have been professional and thorough. They delivered a quality product quickly and efficiently, saving us months of work in text formatting, cover design and the many mysteries around getting a book ready for print. Christopher went above and beyond in the graphics work, proofing editing and both text and eBook formatting and we remain very grateful to everyone at CGW Publishing for all their hard work.

Accepting the Radical by Ronna Smithrim and Christopher Oliphant, published by CGW Publishing, is available now from all good book stores, ISBN 978-1-9082931-0-7.

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